Gamified Loyalty
Gamified Loyalty turns repeat-visit habits into badge-based challenges — Number of Visits, Total Spend, Unique Items Tried, or Visit Streak — each with a custom emoji, colour, reward and points value, backed by a leaderboard and eight ready-made preset badge templates to get started quickly.
Overview
Each challenge has a Type — VISITS (customer visits N times), SPEND (customer spends ₹N total), ITEMS (customer tries N different menu items), or STREAK (customer visits N days in a row) — a Target Value, a Reward description, Reward Points, an emoji icon and a badge colour.
Eight Preset Badges are available out of the box covering common milestones: First Visit Champion, Regular (5 visits), Loyal Fan (10 visits), VIP (25 visits), Big Spender (₹5,000 spend), Food Explorer (10 unique items), Weekend Warrior (4-day streak), and Monthly Regular (12 visits) — each pre-filled with a suggested reward and point value you can customise.
A Leaderboard shows which customers are closest to or have achieved each challenge, and badges can be manually Awarded to a specific customer by name outside the automatic tracking if needed.
Challenges can be scheduled with a Start Date and End Date, and toggled Active/Inactive.
Before You Start
- You must have the Loyalty feature enabled on your plan.
- Decide on your reward fulfilment process (e.g. how a "10% off next bill" reward is actually applied at billing) before launching a challenge, since this page tracks challenge progress and rewards but redemption is a separate step.
Step-by-Step Guide
1 Launch a challenge from a preset badge
- Open Gamified Loyalty and pick a Preset Badge (e.g. "Loyal Fan").
- Adjust the Target Value, Reward and Reward Points if the defaults don't match your restaurant.
- Set a Start Date/End Date if the challenge should be time-limited, then save.
2 Create a custom challenge
- Click to create a new challenge and choose its Type (Visits/Spend/Items/Streak).
- Set the Target Value, write the Reward description, assign Reward Points, and pick an emoji and badge colour.
- Save and toggle it Active.
3 Check the leaderboard and award a badge
- Open the Leaderboard to see customer progress across active challenges.
- Use the manual Award option to grant a badge to a specific customer by name if needed outside automatic tracking.
Every Field & Button, Explained
| Field / Button | What it does |
|---|---|
Challenge Type (Visits/Spend/Items/Streak) | What customer behaviour the challenge tracks toward its Target Value. |
Target Value | The threshold to complete the challenge — visit count, ₹ spend, unique items, or consecutive visit days depending on Type. |
Reward / Reward Points | The description of what the customer earns, plus a numeric points value for internal tracking. |
Preset Badges | 8 ready-made challenge templates (First Visit Champion, Regular, Loyal Fan, VIP, Big Spender, Food Explorer, Weekend Warrior, Monthly Regular) as a starting point. |
Tips & Best Practices
- Start with a couple of the preset badges rather than designing every challenge from scratch — they cover the most common loyalty patterns already.
- Keep reward fulfilment simple and clearly communicated to staff — a badge earned but never actually honoured at the till undermines the whole program.
- Use STREAK challenges (like Weekend Warrior) specifically to build a habit around your typically slower days.